As you know, I take a sick pleasure in pointing out scammy websites with scammy, knock-off diapers. So far, all of these scammy products have come from businesses located overseas. I was shocked today to discover the blatant rip-off of a Canadian-designed product coming right from… Canada.
Behold the Apple Bum Bamboo Convertible Diaper:
All right, so sure, the different colour PUL and snaps is familiar, but it’s what’s on the inside that counts.
Here is Apple Bum‘s diaper design:
And let’s take a look at Funky Fluff, designed in 2012 by Tricia Corda and Kathy Bello:
Apple Bum’s even COPIED THE DESCRIPTIONS!
At the bottom of their Kickstarter page, they even USE FUNKY FLUFF’S PICTURE! Keeping in mind that their diaper is bamboo, you can clearly see in this shot that the insert is MICROFIBER. This is Funky Fluff’s diaper, not an Apple Bums!
And the copying doesn’t stop there. Not only is the diaper’s design an almost exact copy of Funky Fluff, but the photos Apple Bum has used to display their diaper’s features are copied shot for shot, word for word from Olivia at This West Coast Mommy’s review!
Olivia from This West Coast Mommy created these:
And the crowning glory?
Rather than re-staging this photo, they copy-and-pasted Olivia’s TAPE MEASURE onto their image!
Did they not have their own tape measure? Would you really want to buy a diaper from a company that doesn’t even bother to take its own product shots, but copies and pastes the tape measure from a blogger’s review?!
So you know what? I call BS. I know there are only so many ways you can design a cloth diaper and only so many ways you can photograph and describe it. But Apple Bums (whose name, by the way, I am NOT a fan of either considering that Apple Cheeks is a very well-known Canadian brand) takes it WAY too far.
Here is the owner promoting her product on the Cloth Diaper Guru FB page:
I would say that all of what I’ve shown above is clear demonstration of “Cutting corners.”
Update: 6:40 PM EST on Jan 21, the funding appears to be cancelled.
What do you think?